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A Simple Mantra
Everything we make is clean, conscious, and carefully crafted.
Ancient Ayurvedic
Wisdom
Specialised Plant
Actives
Natural & Organic
Ingredients
Discover Our
Ayurveda
Roots
We trace our heritage back more than 5,000 years to the dawn of Indian Ayurveda, the “Science of Life.” This timeless tradition taps into the therapeutic benefits of plants to heal, nourish, and balance.
All our products are carefully formulated by Ayurvedic Physicians with the support of Cosmetic Chemists, ensuring the purest, most potent blends.
Saffron Face Oil
Enriched with Himalayan Kesar (Saffron), this nourishing golden elixir gives natural radiance and reduces dark spots.
A Positive Impact,
Together
At Life & Pursuits, we’re committed to helping restore balance in nature.
We believe that your choices as a consumer (and our choices as a brand) can be a force for good.
Here’s what we’re working on right now.
A portion of our profits is dedicated to planting saplings and nurturing them so they survive and thrive.
Until we're 100% plastic-free, we'll work to remove plastic waste from the environment and ensure it's properly recycled.